Carrefour launches music-free "quiet hours" for highly sensitive shoppers

Supermarket chain Carrefour will henceforth turn off the music in its shops and dim the lights every day between 2 pm and 4 pm, except on Saturdays. The goal is to create a calm atmosphere for customers suffering from sensory processing sensitivity (SPS), so-called "highly sensitive" people, as well as shoppers with an autism spectrum disorder.

The measure applies in all of Carrefour's own stores. If the shop is franchised, the franchisee has the choice to participate in the initiative or not. All of the company's hypermarkets, which Carrefour directly manages, will certainly all participate, as do some of the Market shops. 'Carrefour Express' shops are franchised and can choose whether or not to participate.

Carrefour said in a press release that 100.000 people in Belgium suffer from SPS, making them sensitive to crowds and noise. "The aim is for these people, as well as people with an autism spectrum disorder, to be able to do their shopping in peace and quiet," a press release states.




Get updates in your mailbox

By clicking "Subscribe" I confirm I have read and agree to the Privacy Policy.


Belga News Agency delivers dependable, rapid and high-quality information 24 hours a day, 7 days a week, from Belgium and abroad to all Belgian media. The information covers all sectors, from politics, economics and finance to social affairs, sports and culture, not to mention entertainment and lifestyle.

Every day, our journalists and press photographers produce hundreds of photos and news stories, dozens of online information items, plus audio and video bulletins, all in both national languages. Since the end of March 2022 English has been added as a language.

For public institutions, businesses and various organisations that need reliable information, Belga News Agency also offers a comprehensive range of corporate services to meet all their communication needs.


Arduinkaai 29 1000 Brussels